Product Launching
Launch with momentum, not guesswork
A great product means nothing without a great launch. We design data-backed launch strategies that drive initial sales velocity, earn organic reviews, and push your listing to page one.
What We Do
The Full Picture
Our launch methodology is built on three pillars: velocity, visibility, and validation. We combine keyword-targeted PPC campaigns, external traffic strategies, and review acquisition funnels to give your product the best possible start. We also deploy launch-phase pricing strategies and inventory planning to avoid stockouts during critical ranking windows.
What's Included
Every Detail
- Pre-launch keyword research & targeting
- Launch-phase PPC campaign setup
- Review request automation sequences
- Influencer & external traffic outreach
- Ranking keyword tracking
- Launch budget planning & management
- Post-launch optimization roadmap
How It Works
How We Do It
Changelog from our journey
We've been working on EcomStride for the past 5 years. Here's a timeline of our journey.
Step 01
Step 01
Product Research & Selection
We find profitable products with strong sales potential. Our goal is to choose products that can generate healthy profits for your Amazon business. We analyse demand, competition, margins, and seasonality before recommending a shortlist of opportunities you can confidently invest in.
Step 02
Step 02
Sourcing & Quality Assurance
We contact trusted suppliers on Alibaba and negotiate for the best prices. Sample products are ordered to check quality. Once inventory is ready, we arrange a professional inspection. Shipment is organised either by the manufacturer or through a freight forwarder to the Amazon warehouse. In parallel, we conduct keyword research, competitor analysis, and prepare listing content — including photos, titles, bullet points, and descriptions. Trademark registration is also handled during this stage.
Step 03
Step 03
Listing Creation
After approving the supplier, we create your listing inside Amazon Seller Central. Item labels are provided to the manufacturer so they can be printed on the products, ensuring Amazon can scan them correctly upon arrival at the fulfilment centre.
Step 04
Step 04
Shipment Preparation
Once inventory is manufactured, we create a shipment plan and provide carton labels to your manufacturer. This ensures every box is properly labelled and ready for Amazon fulfilment before it leaves the factory floor.
Step 05
Step 05
Launch & Marketing
When the inventory reaches the Amazon warehouse, we launch advertising campaigns designed to rank your product on multiple keywords, increase visibility, and drive consistent sales velocity. In parallel, we build reviews and social proof to win customer trust and accelerate organic growth.
Deliverables & Tools
What You Receive
What You Receive
Deliverables
- 1Full launch strategy document
- 2Day-by-day launch execution plan
- 3PPC campaign structure & budgets
- 430-day performance report
Tools We Use
Our Tech Stack
FAQs
Frequently Asked Questions
Ready to get started with Product Launching?
Book a free strategy call. We'll audit your current setup and show you exactly how we'll deliver results.
